Find the authority gap before you fund the wrong work.
The AI Authority Scorecard tests whether your commercial pages have useful evidence, clear answers and independent corroboration. It gives each area a practical score, then turns the weakest column into a short action list.
This is a manual self-assessment. For current third-party citation data, use the 60-second AI Visibility Check.
Use it on one valuable topic first.
You need about 25 minutes, four AI searches and access to your own website.
Built from live work
Since 2010
Running and ranking UK commercial sites.
What it checks
Six scores. One clear constraint.
Commercial question fit
Does the page answer a question tied to revenue?
Citable evidence
Does it contain facts, comparisons or owned numbers worth quoting?
Extractable structure
Can an engine lift the answer without rewriting it?
Entity clarity
Is the brand, category and expertise consistent across the web?
Editorial corroboration
Do relevant third parties confirm the claim?
Measurement
Can you see citations, mentions and commercial outcomes separately?