UK GEO and link building, written by operators.
Published market analysis, buyer guides, and AI-search how-tos. Every post is dated, sourced, and tied to first-hand client work.
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23 June 2026GEO That Doesn't Work: What To Stop Paying For
Schema theatre, llms.txt, monitoring-only tools and vanity mentions earn no citations. What to stop paying for in AI search, and what actually moves the number.
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23 June 2026Niche Edits for GEO: The Underrated AI-Search Link
A niche edit on a page AI engines already cite can earn a citation in weeks, not months. How niche edits for GEO work, and how to find already-cited pages.
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23 June 2026Which Sources Each AI Engine Actually Cites
ChatGPT leans on Wikipedia and Reddit. Gemini uses the Knowledge Graph. Perplexity skews Reddit and YouTube. The per-engine source map for GEO in 2026.
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23 June 2026Is Sub-£1k GEO Real? The Method, Not The Markup
Bigger agencies say £300 a month is not real GEO. That is a pricing defence, not an argument. What the entry tier actually does, and where it stops.
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22 June 2026Why Isn't My Brand in ChatGPT? 7 Real Reasons
Your brand is missing from ChatGPT and AI search? The most common cause is your own site blocking the bot. Here are 7 reasons, with a one-hour fix for each.
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17 June 2026How to Measure AI Citations: 5 GEO Metrics for Your CFO
The five GEO metrics that survive a CFO review: citation share of voice, AI referral traffic and source stability, plus a copyable monthly reporting template.
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16 June 2026AI Citations +35%. Organic CTR -61%. Why GEO Is No Longer Optional
Organic CTR on AI-triggered searches dropped 61%. Cited pages earn 35% more clicks. Here is the pound-by-pound maths and the four-step recovery plan.
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15 June 2026Is GEO Just SEO With a Fancy Name? An Honest Answer
GEO is roughly 80% fundamental SEO and 20% genuinely new work. We sell GEO, so here is the honest split: the theatre to refuse and the real 20%.
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13 June 2026The Smallest Realistic GEO Budget For A UK Small Business In 2026
How much does GEO actually cost for a UK small business? From £0 DIY to £999/mo managed, honest numbers from real campaigns.
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11 June 2026Should You Bother With llms.txt In 2026? Data From 300,000 Domains
Only 10.13% of 300,000 domains have llms.txt, and May 2026 data shows no measurable citation lift in any major AI engine. Here is when it will matter.
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10 June 20261,885 Pages Tested: Schema Markup Didn't Move AI Citations
Ahrefs tested 1,885 pages in May 2026 and found JSON-LD schema gave no significant lift in AI citations. What schema still does, and what works instead.
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10 June 2026ChatGPT's Monopoly Cracked: Claude Took 18.5% of AI Search
ChatGPT's share of AI search referrals fell from 89.1% to 62.6% in a year. Claude took 18.5%. Here is the multi-engine playbook the new data demands.
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9 June 202647% of AI Citations Come From Rank 6+. Why DA Stopped Mattering
May 2026 research shows domain authority correlation fell to r=0.18. And 47% of AI citations go to pages below rank 5. Here is what to optimise for instead.
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6 June 2026Bots Overtook Humans Online: Can AI Find Your Brand?
In June 2026 bots passed humans as most web traffic. Here is what the shift means for whether AI search engines can find and cite your brand.
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6 June 2026ChatGPT's Branded Link Update: Brand Traffic Doubled
On 7 May 2026 ChatGPT began dropping brand links into answers and referral traffic roughly doubled. Here is what changed and how to earn that link.
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6 June 2026Perplexity Citations In 48 Hours: Hit The 1,000-Impression Threshold
Perplexity cites content in 48 hours when you clear three thresholds. The exact playbook: 1,000 impressions, 0.75 quality score, BLUF in first 100 words.
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4 June 2026Trustpilot And G2 Presence 3x Your ChatGPT Citation Rate (New Data)
May 2026 data: Trustpilot, G2 or Capterra presence gives brands 3x higher ChatGPT citation probability. Here is why review platforms are GEO infrastructure.
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2 June 2026GEO Pricing In The UK: What AI Search Optimisation Should Cost In 2026
UK GEO pricing guide for 2026: what each budget tier delivers, the red flags to avoid, and where the SMB value zone sits in the current market.
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30 May 2026How To Get Cited By ChatGPT In 2026: The 9-Point Playbook (May Update)
Nine evidence-backed levers to increase ChatGPT citation rate, using May 2026 data: FAQ schema, 30-day freshness, the 32k refdomain cliff, and more.
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28 May 2026Multimodal Content Has 92% Correlation With AI Overview Selection
May 2026 research links multimodal pages to AI Overview selection at r=0.92. Here is what counts as multimodal and what to add to every page.
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26 May 2026Google Search Just Ended As You Knew It: What I/O 2026 Means For GEO
Google I/O 2026 rebuilt Search around an AI box, Spark agent and AI Search Agents. Plain-English breakdown plus 7 things to change on your site this week.
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18 May 2026Best UK GEO Agencies 2026: The Honest Ranking
Honest ranking of 15 UK GEO agencies in 2026. Weighted scoring, transparent pricing, profile limitations. GeoLinks placed fourth on its own rubric.
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18 May 2026GEO vs SEO vs AEO vs LLMO vs AI Overviews: Plain-English Glossary
Plain-English definitions of the five AI search disciplines: SEO, AEO, GEO, LLMO and AI Overviews. What each one targets and which ones you actually need.
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18 May 2026How to Choose a UK GEO Agency: The Buyer's Framework
A weighted 7-criterion framework for choosing a UK GEO agency in 2026, plus 12 red flags, pricing benchmarks, and questions to ask on the first call.